Privacy Policy

Last updated: April 17, 2026

Amoura Vienna operates this store and this website, including all related information, content, features, tools, products, and services, to provide you, as a customer, with a personalized shopping experience (the “Services”). Amoura Vienna is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, or share personal information when you visit or use the website, make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and sharing of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and agree to the collection, use, and disclosure of your information as described in this Privacy Policy.

What personal data do we collect or process?

When we use the term “personal data,” we are referring to information that identifies you or another person, or that can be directly linked to you. Personal data does not include information that is collected anonymously or has been anonymized in such a way that it is no longer possible to identify you or link it to you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal data, including inferences drawn from such personal data:

• Contact information, including name, mailing address, billing address, shipping address, phone number, and email address.
• Financial data, including credit card, debit card, and financial account numbers; payment card information; financial account information; transaction details; payment method; payment confirmation; and other payment details.
• Account information, including username, password, security questions, configurations, and settings.
• Transaction information, including the items you view, add to your cart, add to your wish list, or purchase, return, exchange, or cancel, as well as your past transactions.
• Communication with us, including the information you provide when communicating with us, such as when you submit a request to customer support.
• Device information, including information about the device, browser, or network connection, IP address, and other unique identifiers.
• Usage information, including information about your interaction with the Services, such as how and when you interact with or browse the Services.

Sources of personal data

We may collect personal data from the following sources:

• Directly from you We collect data from you when you create an account, access or use our services, communicate with us, or otherwise provide us with your personal information.
• Automatically through our services: We collect data from your device, when you use our products or services, or when you visit our website, as well as through the use of cookies and similar technologies.
• From our service providers We collect data, among other things, when we engage service providers to implement certain technologies, and when they collect or process your personal data on our behalf.
• From our partners and other third-party providers

How do we use your personal data?

Depending on how you interact with us or which of our services you use, we may use personal data for the following purposes:

• Providing, customizing, and improving the Services. We use your personal data to provide you with the Services. This includes, among other things, fulfilling our contract with you, processing your payments, fulfilling your orders, storing your configurations and the items you are interested in, sending notifications related to your account, creating, maintaining, and otherwise managing your account, arranging shipping, facilitating returns and exchanges, allowing you to submit reviews, and creating a personalized shopping experience for you, for example by recommending products based on your purchases. This may also include using your personal data to better tailor and improve the Services.
• Marketing and Advertising. We use your personal data for marketing and advertising purposes, such as to send you marketing and promotional communications via email, text message, or mail, and to display online advertisements for products or services related to the Services or other websites, including based on items you have previously purchased or added to your shopping cart, as well as other activities related to the Services.
• Security and Fraud Prevention. We use your personal data to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action against potential fraudulent, illegal, unsafe, or malicious activities, protect public safety, and ensure the security of our Services. If you decide to use the Services and register an account, you are responsible for protecting your account credentials. We strongly recommend that you do not share your username, password, or other login credentials with anyone else.
• Communication with you. We use your personal data to provide you with customer support and effective services, respond promptly to your inquiries, and maintain our business relationship with you.
• Legal reasons. We use your personal data to comply with applicable law or respond to lawful legal processes, including requests from law enforcement or regulatory authorities; to investigate or participate in civil investigations, potential or actual litigation, or other adversarial proceedings; and to investigate potential violations of our terms or policies or to enforce the terms and policies.

How do we share personal data?

Under certain circumstances, we may share your personal data with third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include the following:

• In the case of Shopify, these include vendors and other third parties that provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
• We share personal data with business and marketing partners who provide marketing services to you and display advertisements to you. For example, we use Shopify to support personalized advertising through third-party services based on your online activities across various retailers and websites. Our business and marketing partners use your data in accordance with their own privacy policies. Depending on where you live, you may have the right to instruct us not to share information about you so that we do not show you targeted ads and marketing based on your online activities across various merchants and websites.
• If you ask us to or otherwise give your consent to share certain information with third parties—for example, to deliver products to you—or if you use social media widgets or login integrations.
• We share personal data with our affiliates or within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy; to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests); to enforce applicable Terms of Service or policies; and to protect or defend the Services, our rights, and the rights of our users or others.

Integration with Shopify

The Services are hosted by Shopify, which collects and processes personal data regarding your access to and use of the Services in order to provide and improve the Services for you. Data that you submit to the Services is shared with Shopify and with third parties, who may be located in countries other than the country where you reside, in order to provide and improve the Services for you. To protect, expand, and improve our business, we also use certain advanced Shopify features that incorporate data and information from your interactions with our store, with other merchants, and with Shopify. To provide these advanced features, Shopify may use personal data collected through your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for the processing of your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for these purposes. For more information on how Shopify uses your personal data and what rights you have, please see the Shopify Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights regarding your personal data listed here via the link to the Shopify Privacy Portal.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with us or are not controlled by us, you should review their privacy and security policies as well as their other terms and conditions. We make no guarantees and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information found on those websites. Information you provide in public or semi-public areas, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without any restrictions on its use by us or by a third party. Our inclusion of such links does not imply that we endorse the content of these platforms or their owners or operators, unless expressly stated in the Services.

Data on children

The Services are not intended for use by children, and we do not knowingly collect personal information from children who are under the legal age of majority in your country. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact information provided below to request the deletion of that information. As of the effective date of this Privacy Policy, we are not aware that we “share” or “sell” (as those terms are defined under applicable law) personal data from individuals under the age of 16.

Security and Storage of Your Data

Please note that no security measures are perfect or impenetrable, and we therefore cannot guarantee “perfect security.” In addition, information you send to us may be exposed to risks during transmission. We recommend that you do not use unsecured channels when sending sensitive or confidential information to us.

How long we retain your personal data depends on various factors. These include, for example, whether we need the data to manage your account, provide you with services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your rights and options

Depending on where you live, you may have some or all of the rights listed below regarding your personal data. However, these rights are not absolute; they may apply only under certain circumstances, and in certain cases, we may refuse your request to the extent permitted by law.

• Right of Access/Information. You may have the right to request access to the personal data we have stored about you.
• Right to erasure. You may have the right to request that we erase the personal data we have stored about you.
• Right to rectification. You may have the right to request that we correct any inaccurate personal data we have stored about you.
• Right to data portability. You may have the right to receive a copy of the personal data we hold about you and to request that we disclose it to a third party under certain circumstances and subject to certain exceptions.
• Managing communication settings. We may send you promotional emails. You can opt out of receiving these emails at any time by using the unsubscribe option included in the emails we send you. If you choose to opt out, we may still send you non-promotional emails, such as those regarding your account or orders you have placed.

You can exercise these rights where indicated within the Services, or by contacting us using the contact information provided below. For more information about how Shopify uses your personal data and what rights you have, including rights regarding the data processed by Shopify, please visit https://privacy.shopify.com/en.

Exercising these rights will not result in any disadvantage to you. To the extent permitted or required by applicable law, we may need to verify your identity before we can process your requests. In accordance with applicable laws, you may designate an authorized representative to submit requests on your behalf to exercise your rights. Before we accept such a request from a representative, we will require proof that you have authorized them to act on your behalf. In doing so, you may be required to confirm your identity directly with us. We will respond to your request promptly in accordance with applicable law.

Complaints

If you have any complaints regarding how we process your personal data, please contact us using the contact information provided below. Depending on where you reside, you have the right to object to our decision by contacting us using the contact information provided below or by submitting your complaint to the relevant data protection authority. For the European Economic Area, there is a list of competent data protection supervisory authorities. If you would like to view it, you can do so here.

International broadcasts

Please note that we may transfer, store, and process your personal data outside the country where you reside.

If we transfer your personal data outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent agreements issued by the relevant UK authority, unless the data is transferred to a country that has been demonstrated to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example, to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last Updated” date accordingly, and provide the notice required by applicable law.

Contact

If you have any questions about our data protection procedures or this Privacy Policy, or if you wish to exercise any of your rights, please contact us by phone at , by email at info@amouravienna.com, or by mail at Gierkeweg 11, 4040, AT. In accordance with applicable data protection laws, we are the data controller for your personal data.